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About

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Hi, I'm Daria, the creative force behind the visuals you're exploring!

 

With a background in Art History and Photography, I’ve grown my passion for the arts into a career. Now based in Ireland, I collaborate remotely with retail brands worldwide.

My love for advertising and beauty has shaped my creative journey, allowing me to blend artistic vision with strategic thinking in every project.

Over the past 9+ years, I've worked on-site in photo studios, agencies, corporate environments, and as a freelancer. I've partnered with diverse companies to elevate their brands, contributing to over 100 campaigns globally and refining their visual identities.

I’m excited to collaborate and bring your vision to life!

Brands

PRIMARK

Global image retoucher at Primark's HQ Photo Studio in Dublin. Working closely with art director and photographers on print and social media projects, ensuring high-quality visuals for global marketing initiatives.

LEGO

Had a great collaboration with with LEGO Technic to produce realistic visuals of LEGO cars combined with real-world location shots. These images were exhibited at the Dubai Design District.

I HEART REVOLUTION

Collaborated with I Heart Revolution on a campaign for Primark, producing images that were showcased in all Primark stores. The campaign successfully generated excitement among customers.

MARVEL & DISNEY

Retouched fashion and accessories imagery in partnership with Primark, significantly enhancing the brand's visual presence and contributing to its growth on social media from 8 million to 10 million followers on Primark's Instagram.

ORIFLAME

Over 3 years of retouching experience at Oriflame's Warsaw office, collaborating with graphic designers and art directors on imagery for monthly beauty catalogues across 10+ markets.

DKNY

I worked on a campaign for DKNY that used AI-generated visuals to create an engaging video for their social media channels. The content became their most-viewed post to date, outperforming all previous campaigns.

DUNNES

E-commerce retouching of fashion imagery for home, men's, and women's collections. Collaborated closely with photographers and stylists to ensure adherence to the designers' guidelines.

PARAGON OUTDOOR

Engaged in a long-term collaboration with an outdoor brand, combining retouching and 3D rendering techniques to visualize Paragon Outdoor's products. The resulting images were utilized for both web and print applications.

ASPINAL OF LONDON

I created visual content for Aspinal of London’s Christmas campaign, capturing the brand’s seasonal aesthetic. I also contributed to various other campaigns featured across their website and social media platforms.

GRAFF

High-end e-commerce retouching of fine diamond jewellery imagery. Collaborated closely with Graff's art director, adhering to strict and detailed guidelines to achieve the desired aesthetic and quality.

AVON

Handled hundreds of e-commerce images weekly. Developed new guidelines for Avon's in-house team, significantly improving consistency across all Avon websites.

BIG FACE

I collaborated with Big Face on their model photoshoot campaign, creating visuals for their online launch. The campaign was also featured on a digital billboard in Times Square.

Copyright © 2024 Daria Joanna Creative.

All rights reserved.

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